Register.it launches EasyClick, a new online advertising service
Register.it expands its offering by launching EasyClick, an absolutely innovative service for the Italian market, representing the first step in positioning Register.it in the online advertising sector.
Milan, April 3, 2008 – A pioneer in the supply of professional internet services and a leader in the development of an online presence for professionals and businesses (domains, e-mail, hosting space, etc.), Register.it, a Dada Group company, launches its new service: EasyClick. This new service is the first of a series of advertising products that will follow, and coincides with the announcement that Register.it is entering into a strategic agreement with Google* to become an authorized reseller of Google’s AdWords™ advertising program. With EasyClick, Register.it users can reach new potential customers online by delivering relevant ads when users search for specific products and services.
EasyClick is a program that allows Register.it users to increase the visibility of their website in a simple and easy way: “from domain to clicks”. In just a few, quick and easy steps the service can be activated. The activation procedure is easy and user-friendly: the user receives full-service, step by step assistance, from account setup to ongoing campaign maintenance and optimization. The service is perfectly integrated into Register.it’s control panel, which is normally accessed by users to easily manage all aspects of their domains.
With EasyClick, Register.it users can keep an eye on the number of visits to their website, with the advantage of reaching a specific target audience and only paying for clicks on their ads. Users will also have full control over the amount of budget invested and can monitor their campaign from the control panel at any time.
This service shows that Register.it is increasingly aware of its clients’ needs, from domain registration and protection to effective and cost-efficient online advertising. Register.it is the first Google AdWords Authorized Reseller in Italy.
The launch of the program is part of a larger project aimed at reinforcing companies’ online footprint; Register.it is able to offer its clients integrated services ranging from a presence online to brand protection, as well as promoting and increasing online visibility.
* Google and AdWords are trademarks of Google Inc.
